As part of its continuing series that offers advice to small businesses, the Tolland Public Library Foundation is sponsoring a free “How to Grow Your Business” workshop on April 5 at 6:30 p.m. in Conference Room A of Tolland Town Hall at 21 Tolland Green.
April Woodcock, managing partner of Touching Clients of Norwich, will provide an overview of the basics of marketing, including what a campaign is and how to offer one.
Woodcock, an “authorized local expert” of Constant Contact, said the marketing possibilities for small businesses can be time-consuming and overwhelming. She said she will show participants how to “make sense of the noise” so audience members will come away with a greater understanding of marketing.
The Foundation started the series in December 2014 to bring in experts to offer free advice to existing businesses or to residents thinking about starting a business.
Woodcock will speak June 9 about “Email Marketing for Success: Newsletters & Announcements”, on Sept. 13 about “Getting Started with Email Marketing and Constant Contact,” and on Nov. 17 about “Social Media Marketing.”
The talks are free, but registration is required. To register, call the library at 860-871-3620 or visit www.tolland.org/library.

.